Manajemen Pemasaran (P)
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Marketing-4.0-Philip-Kotler-Hermawan-Kartajaya-And-Iwan-Setiawan
Kotler Keller | Marketing Management | 15 E
Week 2
Introduction to Marketing Management
Week 3
Understanding the trend, shifting customers
Week 4
Capturing the market
Week 5
Team Self-Recorded Presentation How to Reach Customer
Week 6
Weekly Presentation: Branding
Branding
Week 7
Channel Selection
Weekly Presentation : Channel Selection
Section 8
Assignment 1: Journal Review
Journal Review
Midterm Exam
Mid Term Exam Marketing Management
Midterm Exam Part II Submission
Section 10
Weekly Presentation: Product Selection
Product Selection
Section 11
Weekly Presentation: Products ranges – share products and values
Product Range
Section 12
Pricing Strategy
Weekly presentation: Pricing Strategy
Guest Lecture
Digital Marketing Communication & Marketing Communication
Week 15
Sustainability
Section 15
Designing and Managing Integrated Marketing Communication
Designing and Managing IMC & Sustainability
FINAL EXAM
Final Exam Part II Submisson
Final Exam (Follow Up)
Part II Submission
Final Assignment
Marketing Plan for Black Soldier Fly Project
Next
Side panel
Panduan Dosen
Unduh PDF
[Video] Panduan Membuat Video Asinkronus dengan Power Point
Panduan Mahasiswa
Unduh PDF
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Manajemen Pemasaran (P)
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Institut Teknologi Sepuluh Nopember
Sarjana
Fakultas Desain Kreatif dan Bisnis Digital
S-1 MANAJEMEN BISNIS KELAS INTERNASIONAL
Semester Gasal 2021/2022
Manajemen Pemasaran (P)
Summary
Manajemen Pemasaran (P)
Teacher:
Alyaa Zalfaa Komara Putri
Teacher:
Bahalwan Apriyansyah
Teacher:
Nabila Silmina Hakim